Envestnet | Yodlee’s New Responsive Framework Creates a Seamless Digital Banking Experience Across Devices by Enhancing UX and Data Accuracy

REDWOOD CITY, Calif., March 22, 2016 -- Envestnet | Yodlee (NYSE:ENV), a leading data aggregation and data analytics platform powering dynamic, cloud-based innovation for digital financial services, today announced it is enhancing Envestnet | Yodlee Financial Applications (FinApps^®) by incorporating a new Responsive Framework that creates a seamless digital experience across devices, allowing users to access their personal finance and digital money management solutions on any website or application through their device of choice.

The new Responsive Framework extends Envestnet | Yodlee’s Financial Data Platform and allows financial institutions to seamlessly offer content parity across their various digital channels. The Envestnet | Yodlee FinApps are designed to create a clear and intuitive user experience that works fluidly across digital channels.  Additionally, triggers have been built inside the applications to engage in a dialogue with users through account level notifications and ongoing financial insights. 

Offering flexible integration options has been key to the development of the framework. Financial institutions can integrate with the Envestnet | Yodlee FinApps as components inside their page, tabs on their site, or components inside mobile and tablet applications. 

As stated by a beta user, “The Envestnet | Yodlee FinApps made personal financial management a great experience, providing easy-to-use tools across all my devices. It consolidated data from various bank accounts, and offered income and expenditure analysis – enabling me to make better financial decisions on the go. Through the budget app, I was able to visually identify categories of my bills and expenditures and make changes seamlessly through any website or mobile application. It was really helpful!”

Since data accuracy is key to optimizing the user experience, the new application framework leverages Envestnet | Yodlee’s Transaction Data Enrichment to deliver more accurate contextual categorizations.

“According to American Banker, 81 percent of people have banked online since last year¹,” said Katy Gibson, VP Product Applications at Envestnet | Yodlee. “Of those, 64 percent access their financial accounts weekly on a mobile device. We’ve implemented our new financial management apps to allow financial institutions and innovators to keep pace with the changing expectations of their mobile users. A majority of consumers want their financial page to be simple and easy-to-use and that’s exactly what we’ve done with responsive design².”

For more information about Envestnet | Yodlee FinApps, visit www.yodlee.com/responsive-finapps

About Envestnet | Yodlee

Envestnet, Inc. (NYSE:ENV) is a leading provider of unified wealth management technology and services to investment advisors. Our open-architecture platforms unify and fortify the wealth management process, delivering unparalleled flexibility, accuracy, performance, and value. Envestnet solutions enable the transformation of wealth management into a transparent, independent, objective, and fully-aligned standard of care, and empower advisors to deliver better outcomes.

Envestnet | Yodlee is a leading data aggregation and data analytics platform powering dynamic, cloud-based innovation for digital financial services. More than 950 companies, including 12 of the 20 largest U.S. banks and hundreds of Internet services companies, subscribe to the Envestnet | Yodlee platform to power personalized financial apps and services for millions of consumers. Envestnet | Yodlee solutions help improve the speed and delivery of financial innovation, improve digital customer experiences, and drive better outcomes for our clients and their customers.

Envestnet | Yodlee is headquartered in Redwood City, CA with global offices in London and Bangalore. For more information, visit www.yodlee.com.

¹ http://www.americanbanker.com/bulletins/

² https://www.akamai.com/us/en/multimedia/documents/infographic/millennials-preparing-for-the-next-generation-of-financial-services-infographic.pdf

Media Contact 
VSC for Yodlee Interactive 
Abbie Havern
[email protected]
1-650-815-5050